26 Programs:
#101 - Introducing Business
Defines the basic concepts and motivations of business, identifies the types of companies in the business world, describes the four basic resources used by business, and explains international business interdependence and competition.
#102 - Exploring e-Business
Focuses on the processes and challenges associated with adding a web component to an existing storefront business or beginning a business that operates solely on the Internet. Topics include the adjustments needed to basic activities and their emphases, the challenges involved, the keys to success, and the inherent dangers of an e-business: privacy concerns, use of collected data, security of data, virus protection, potential criminal activities, and copyright protection.
#103 - Defining Economic Systems
How business is influenced by various economic factors, a comparison of capitalism with other systems, the influence of economic systems on international business operations, the role of competition, and techniques for measuring and predicting economic performance.
#104 - Accommodating Business Law
Describes the general structure of the U.S. legal system; identifies and explains the impact of the laws applicable to business operations; and summarizes the legal considerations associated with contracts, property, negotiable instruments, agencies, bankruptcy, and international operations.
#105 - Contending with Government Involvement
Summarizes the scope and influence of government involvement in business activities; describes the U.S. government's roles as referee, regulator, supporter, and major consumer; addresses international government involvement; and explains the impact of taxation on business decisions.
#106 - Promoting Social Responsibility and Ethical Behavior
Defines the concepts of social responsibility and business ethics, describes specific social and ethical issues and the approaches companies use to address them, and identifies the associated benefits and costs.
#107 - Competing in a Global Environment
Describes the differences between domestic and international business, explains the economic rationales for international trade, describes the unique considerations associated with international business, outlines approaches used to operate in international markets, and identifies the special agencies and agreements that promote international trade.
#108 - Managing Business Information
Explains the importance of information in managing a business; identifies the types of information managers need; describes the characteristics of usable business information; identifies sources of business information; and describes the processes for collecting, storing, analyzing, communicating, and displaying information to support business decisions.
#109 - Selecting a Form of Business Ownership
Identifies and describes the three principal types of business ownership, explains the advantages and disadvantages of each, and describes several alternative forms of business ownership.
#110 - Highlighting Small Business
Defines small business and describes its role in the business community, identifies the advantages and disadvantages of small businesses relative to large businesses, explains the process of starting a small business as well as the causes of failures, and describes the concept and advantages of franchising.
#111 - Managing a Business
Defines the concept and importance of management; explains the functions, levels, and roles of managers; and describes the three principal management styles as well as the managerial decision-making process.
#112 - Establishing a Business Organization
Explains the reasons for having a formal organizational structure; describes the process of building and refining an organization to meet business objectives; explains the concepts of authority, responsibility, accountability, and chain of command; and addresses the role and impact of informal organizations.
#113 - Managing Human Resources
Explains the importance and functions of human resource management, describes the associated processes, and addresses key personnel issues that affect business operations.
#114 - Managing the Work Environment
Defines the concept of the work environment, factors that influence it, and techniques for improving it. Also, how work environment issues affect business operations.
#115 - Handling Labor Relations
Explains the relationship between labor and management, describes the activities of labor unions and their impact on business operations, outlines the role of the government in labor relations, and describes the bargaining tools used by labor and management.
#116 - Marketing Products and Services
Explains the concept of marketing, describes the marketing process and associated activities, and explains the importance of marketing to a company's success in today's highly competitive environment.
#117 - Defining Products and Services
Describes how products and services are defined and developed and their relationship to the marketing process, including the various classes of products, the four stages of a product's life cycle, and the elements of product branding.
#118 - Managing Operations
Defines the concept of operations as it applies to various types of businesses; describes how people, materials, equipment, and other resources are used in processes to provide various types of products; and explains the roles of operations and quality management.
#119 - Pricing Products and Services
Explains the importance of pricing relative to company profits and competitive posture; describes various pricing objectives, methods, and strategies; and outlines special pricing considerations for international markets.
#120 - Promoting Products and Services
Explains the concept of promotion and its importance to a company's success, describes the characteristics and uses of various promotional techniques and media, and outlines special promotional considerations for international markets.
#121 - Distributing Products and Services
Describes how products and services are physically moved from where they are produced to where they are used; identifies the principal distribution routes or channels used, their individual characteristics, and rationales for selecting alternatives; and outlines special distribution considerations for international markets.
#122 - Understanding Money
Defines the functions and characteristics of money and credit, describes the roles and services of commercial banking, and explains the structure and operations of the Federal Reserve System and related federal agencies.
#123 - Managing Short-Term Financing
Describes the types, sources, and applications of short-term financing used by companies and explains how to secure and manage it.
#124 - Managing Long-Term Financing
Describes the types, sources, and applications of long-term financing used by companies; defines the difference between debt and equity capital; explains the processes of obtaining business capital for corporations through the sale of stocks and bonds; and describes the markets and processes for buying and selling securities.
#125 - Accounting for Management
Explains how accounting processes are used to support management planning and control; describes the nature and use of accounting reports, budgets, and analyses; and outlines special accounting considerations for international operations.
#126 - Managing Risk
Explains the concept of risk as it applies to business operations, describes various management approaches for avoiding and minimizing potential risks, identifies and describes various types of insurance used to protect company resources, and outlines special risk management considerations for international operations.